WHAT ARE YOU THINKING?!
The "Geniouses" have decided on a giant life size rodent to be the mascot of a pizza place?? Is that sanitary?? How can the good people at the health department over look that?! And how in the hell do you make a RAT look cool?? By making him dress in the "hip treads" and sun glasses and nikes, does that make him any better than the rest of us?!? And to be realistic, wouldn't you be scared if a huge 8 foot rat came up to you and attempted to touch you?? It would sure as hell scare the living poo outa me!! And being EVEN MORE realistic, do rats even talk?? Think about it...

What is really behind those dead plastic eyes of his??
He too, just like the Brain is bent on world domination! How does he do it, you ask?? Well i'm glad you asked. First, he makes these happy and inviting commercials and advertisements of a warm and fun atmosphere to steal your children from you and turn them into some type of robotic cyborgs to help him on his conquest for world domination!! (AHHH!!!) We belive that there's something in his pizza, crack or coke (i still need to try a few more slices to confirm that) to get your children all druged up to help in his devious plot.
And ever wonder why your children are GLUED to those games and it's HELL for you to drag them away from it?? There seems to be some type of crazy-cu-cu hypnotical trance in those games where they control their minds so they refuse to leave. They then become his unholy army of the night and find other small children to train and to make them one of them! They over throw their parents, soon ALL children will do that, along Mr. Cheese's side, we will all be doomed. So i say please don't fall into his devious plot!! He must be stopped!!!